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Temu testing boosted product listings for increased visibility in search results.
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Temu Trials New Boosted Product Listings to Compete with Amazon

Temu, the ultra-cheap retailer, is piloting an ad system for merchants, similar to Amazon’s, allowing sellers to pay for better visibility on the platform. Learn how this move could change online s...

advertisingApple logo with a Siri icon

Apple Denies Siri Recordings Lead to Advertiser Targeting

Apple has firmly stated that Siri data is not used for advertising or marketing profiles. This comes in response to a lawsuit settlement involving Siri recordings, emphasizing user privacy and cont...

acquisitionWalmart storefront with Vizio TVs displayed in the store.

Walmart Acquires Vizio for $2.3 Billion to Enhance Advertising Strategy

Walmart officially acquired Vizio in a $2.3 billion deal aimed at bolstering its advertising business. The move raises privacy concerns and aims to expand Walmart's ad sales on Vizio TVs. Vizio con...

advertisingTaco Bell drive-thru experience with digital photo option.

Taco Bell Launches Live Más Drive Thru Cam Tour for Fans

Taco Bell kicks off its 'Live Más Drive Thru Cam' tour, allowing fans to capture their drive-thru moments and be featured in the Big Game ad campaign. The tour starts in Los Angeles, moving to loca...

AdvertisingOpenAI CFO Sarah Friar discusses advertising strategy in AI products

OpenAI Explores Advertising Options for AI Products

OpenAI's CFO Sarah Friar discusses potential advertising revenue streams for AI products in an interview with the Financial Times, emphasizing a balanced approach. However, she states that there ar...

advertisingTexas Attorney General Ken Paxton discusses advertising boycott.

Texas Demands Advertisers Fund Elon Musk's Ventures

Texas Attorney General Ken Paxton has initiated an investigation into possible antitrust issues regarding advertisers boycotting social media platforms owned by Elon Musk. The state argues this boy...