Disney and Epic Games: A New Interoperable Universe
In a groundbreaking collaboration announced in February, Disney and Epic Games are working together to create a "persistent universe" that will encompass characters from various Disney franchises, including Disney itself, Pixar, Marvel, Star Wars, and more. This exciting development builds on the existing relationship, as Disney characters have graced Fortnite for years. However, the forthcoming persistent universe is expected to take this partnership to an entirely new level, promising an interoperable experience with Fortnite.
What to Expect from the Collaboration
While specific details about the collaboration have been sparse, conversations with Epic executives during the recent Unreal Fest in Seattle shed some light on what gamers can expect. According to Saxs Persson, EVP of Epic Games, the core idea revolves around establishing a connection within Epic’s existing ecosystem. Disney envisions a "persistent place" for all its brands to thrive, integrated within Epic's ecosystem. This interconnectedness is being cited as the "magic" that will enhance the user experience.
Seamless Player Experience
Persson emphasized that players will have the flexibility to enter the Disney universe through either a Disney-specific portal or a Fortnite entry point. Regardless of the method of entry, the experience will feel seamless, as both approaches will lead to the same cosmetic lockers and social interactions on the backend. This interconnected experience is reminiscent of how Lego Fortnite connects with the broader Fortnite environment.
The Business Angle: Why Disney Partners with Epic
Teaming up with Epic is a strategic move for Disney. Many gamers already own various Marvel and Star Wars outfits in Fortnite. Launching a competing platform might discourage players from migrating away from Epic’s successful ecosystem. By collaborating with Epic, Disney can leverage its established user base and ensure continued engagement. Additionally, Disney recently divested from its own metaverse division, opting instead to invest $1.5 billion into Epic. This partnership stands to benefit both companies, fostering mutual success.
Brand Guidelines and Character Use
It's crucial to note that being part of this persistent universe does not imply that all Disney characters will wield weapons in Fortnite-style combat. As Persson explained, not every outfit will have the same capabilities; some characters are bound by certain brand guidelines and target age ratings. Disney recognizes that different franchises cater to specific audiences, and will maintain guidelines to ensure that characters align with their core brand identities.
Upcoming Characters and Future Launches
Currently, players can engage with many Disney-owned characters in Fortnite, particularly those from Marvel and Star Wars. Recently added are iconic characters like Mr. and Mrs. Incredible, along with beloved Disney villains like Maleficent, Cruella de Vil, and Captain Hook, all set to become playable soon. While there is no official release date for the new persistent universe, the prospects are thrilling. Persson remains enthusiastic about this partnership, stating that it represents a culmination of what every Disney fan has aspired for.
Conclusion
The collaboration between Disney and Epic Games heralds an exciting new chapter in gaming, promising an interconnected universe that fans of both brands will eagerly anticipate. While details are still unfolding, one thing is clear: this venture could redefine how we experience beloved characters across different gaming platforms.
Stay tuned for more updates on this exciting collaboration!
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