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Apple's direct ad sales in News app enhancing advertiser engagement.
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Apple Begins Selling News Ads Directly to Advertisers

In a significant shift, Apple is now selling ads directly within its News app, moving away from third-party sales. This change follows their existing model of direct ad sales on the App Store, acco...

adsScreenshot of YouTube Premium Lite subscription details and pricing.

YouTube Premium Lite Returns with Limited Ads in 2023

YouTube is testing its revamped Premium Lite subscription in Australia, Germany, and Thailand. This version offers limited ads, costing $8.99 AUD per month and making it a more affordable option, t...

adsYouTube ads interface showing skip button and elements

YouTube Clarifies It’s Not Hiding the Skip Button on Ads

YouTube responds to user concerns about ads and the visibility of the skip button. The platform reassures that the skip feature is not removed but has undergone changes for a cleaner ad experience.

AdsGoogle AI Search Summary with Ads display example.

Google Introduces Ads in AI Search Summaries

Google is rolling out ads in its AI-generated search summaries, offering product suggestions for queries with commercial intent. This move aims to connect users with relevant services in the moment.

adsLG Smart TV home screen displaying ads in idle mode.

LG Smart TVs Introduce Full-Screen Ads During Idle Mode

LG's smart TVs now display full-screen ads when idle, including OLED models like the G4. This feature promotes both LG products and third-party brands, marking a shift in viewing habits. Users can ...

adblockersA screenshot depicting YouTube livestream with Picture-in-Picture ad display.

YouTube Trials New Picture-in-Picture Livestream Ads

YouTube is testing live mid-roll ads that run alongside broadcasts in Picture-in-Picture mode, aiming to enhance viewer experience and reduce adblocker usage.