Hyundai Ioniq 9: A Powerful New EV SUV Set for the US Market

Hyundai Unveils Plans for the Ioniq 9: The Next Big Electric SUV

Hyundai is taking a significant step in the electric vehicle (EV) market with the announcement of the Ioniq 9, a new three-row SUV specifically designed for the US market. This announcement came during an investor day conference held recently by Hyundai executives.

Meeting Consumer Demand

As other automakers hesitate regarding their EV strategies due to slower demand, Hyundai is doubling down on its commitment to the electric vehicle segment. The introduction of the Ioniq 9, alongside other models, reflects Hyundai's strategy to capture a larger share of the growing plug-in market.

Built on a Solid Foundation

The Ioniq 9 will be based on the Concept Seven, initially introduced in 2021. This concept model is designed on the Electric-Global Modular Platform (E-GMP), a versatile architecture that also supports the Ioniq 5, Ioniq 6, Kia EV6, Kia EV9, and the Genesis GV60.

The vehicle will be manufactured at Hyundai's Metaplant in Ellaville, Georgia, which is set to begin production of the Ioniq 5 shortly. Manufacturing EVs in the U.S. allows Hyundai to take advantage of the federal EV tax credit, which amounts to $7,500, making it more appealing to consumers.

Hyundai's Strategy on Hybrids

In a significant pivot, Hyundai aims to expand its hybrid offerings in response to current consumer trends. With many consumers showing a preference for hybrids over fully electric vehicles, Hyundai aims to address the current shortage in the hybrid market, particularly in North America.

Performance and Range

Hyundai has touted the Concept Seven’s charging capabilities, allowing it to go from 10% to 80% charge in roughly 20 minutes, alongside an impressive range of over 300 miles on a single charge. Moreover, during the investor conference, the executives discussed plans to explore Extended Range Electric Vehicles (EREVs), which could potentially exceed 900 kilometers (or 560 miles) on a full charge. These EREVs may use small gasoline engines to maintain battery power without directly powering the motors.

Impressive Dimensions

The size of the Seven concept is noteworthy, featuring a wheelbase that stretches over 10.5 feet, which is even longer than that of the Cadillac Escalade. This design places it within the category of large, formidable SUVs, often characterized by significant aesthetic elements like its prominently oversized grille.

What’s Next?

Hyundai plans to unveil the production version of the Ioniq 9 at the upcoming Los Angeles Auto Show later this year. As the automaker ramps up its electric vehicle production and expands its hybrid options, it solidifies its commitment to meeting the evolving needs of the automotive market.

Conclusion

Hyundai’s strategic move to introduce the Ioniq 9 showcases its ambition to lead in the EV domain while adapting to consumer demands. As electric vehicles continue to evolve, keeping an eye on Hyundai's developments could provide insights into the future of automotive innovation.